Intern - Marketing

PURPOSE OF JOB

Providing Support and being trained in all areas of a marketing strategy from the development of different elements to their execution. This will include anything from market research, advertising, organizing and distribution of literature or event planning and execution. The end goal is to provide a supporting function to the Marketing Assistant in organizing various projects. The Internship will also focus on building the De Heus brand in all aspects.

KEY PERFORMANCE AREAS 

Implementation of De Heus SA Media branding

• Assist with the development of marketing material up to print-ready status. The time frame for the completion of every project will be agreed upon with the Marketing Assistant.
• Ensure that you have a proactive approach and involvement in promotional campaigns as and when requested by the Marketing Assistant.
• Assist with the gathering of articles & testimonials and provide input in writing basic articles according to information supplied. These articles will be based on information supplied by technical advisors, who will write articles, information approved by Product managers and thereafter the National Sales Manager. The marketing assistant will be responsible for layout, design up to print ready status.
• Assist with the roll out of media information to relevant media sources (Internally and Externally).   
  1. Assist with interacting and liaising with Media, including photo shoots for adverts, designing adverts and informing the parties involved of all arrangements and requirements timeously
  2. Assist with the planning & execution of full Media plan and/or media material (adverts/advertorials)
     • Assist with liaising with Product Managers; their annual plans will be included in the campaigns.
     • Assist with supplying photos, layout of the brochure, and writing according to information supplied by any relevant person.
     • Submit to the agreed relevant person for final approval before sending it to media sources (As per National Sales Manager).
• Assist with communicating internal sales improvements, changes and any relevant sales or new De Heus (Internal & local) information internally to keep all informed of new developments and marketing activities. This will include new product information, updates to products and new bag implementations.
• Assist with ensuring that all the required information is received timeously to ensure that Events and sponsorships where De Heus is involved will be planned accordingly. The event request form will be completed and once approved by the National Sales Manager the Marketing office will arrange the payment, and items needed for the event and assist with the planning.
• Assist with creating video testimonials of customers

Administer and maintain marketing requirements

• Assist with the De Heus SA sales/ marketing uniform for all sales employees once a year (Design, order & purchase).
• Marketing paraphernalia: Assist with sourcing of gifts and promotional items for customers and suppliers. Liaise with Regional Sales Managers.
• Assist with the design of the technical and product brochure and updating the brochure as and when needed by the Product Managers.
• Assist with sourcing and designing of all branding material including the administration regarding farm signs.
• Assist with administering the branded flags and items for Company use and help educate employees about ordering and using branded items at specified events.
• Assist with drafting of surveys, and marketing questionnaires on e-format or conventional methods. Once the surveys and questionnaires are complete, analyze data and provide feedback to the National Sales Manager on findings.
• Assisting in setting up and coordinating exhibitions/ promotional events/ Golf Days, and attending the events to facilitate success.
• Assist with arranging and facilitating the Dairy / Ruminant Central Training Week and National Meeting Week once a year.

Administer and management of social media

• Assist with the administration of the De Heus SA website. Ensure that the website is always up to date and compliant.
• All company newsletters and any other company product information needs to be regularly updated.
• Assist with Administering and maintaining the De Heus Facebook pages / Instagram page, updating the pages with the latest news locally and internationally.
• Assist with Analysing data from social media pages by employing marketing analytics techniques to gather important data. Improve the visibility of social media and use the pages as a marketing platform.
• Assist with the creation of Social Media campaigns for Facebook and Instagram

Administer and management of Mobile App

• Assist with the administration of the ordering platform (My DeHeus). Ensure that the App is up to date and customers are loaded on the App as the customer accounts are created.
• When a customer is loaded on the App – the Marketing Office contacts the customer and assists with creating a password and sending information on how to place an order.
• Assist with ensuring that any updates done within the App are working correctly and are being tested by the Marketing Office before the updates are released to the live environment
• Assist with the removal and achieving customers on the App every 3 months.
• Assist with giving regular feedback to the sales manager about which customers are not placing orders via the App and requesting information to load the customer on the App
• Assist with the administration of all helpdesks for the Ordering platform
• Assist with ensuring that training is given to new users loaded on the App

Administer and management of Order and Truck Tracking

• Assist with the administration of the Order Tracking platform. Ensure that the data received from ERP and GPSTS corresponds with the Order Tracking platform.
• Assist with investigating the cause when an order is automatically completed
• Assist with ensuring all GPS coordinates are correctly completed on ERP for Order Tracking to work efficiently
• Assist with the administration of all helpdesks for Order Tracking platform
• Assist with ensuring all De Heus vehicles and 3rd party delivery vehicles are being tracked correctly on Truck Tracking
• Assist with giving training to new users loaded on Order and Truck Tracking

Administer and management of CRM System - Skynamo

• Assist with the administration of the Skynamo System
• Assist with ensuring all customers and the correct details are loaded and linked to the correct Technical Advisor
• Assist with the Creation of Forms
• Assist with ensuring that training is given to new users loaded on the CRM System
• Assist with the administration of all helpdesks for the platform

General administration

• Assist with the administration and coordination of marketing- & technical reports as required for social media
• Assist with compiling and distributing financial and statistical information such as budget spreadsheets to ensure that marketing is in line with budget.
• Assist with the administering and coordination of bag stock levels and bag labels at the different branches. Ensure that all mills are up to date and informed of the bag stock levels at each branch and assist in ordering on behalf of the mills timeously before they run out of bags.
• Assist with the rollout of new bags and designing new bags and plates to the mills as and when received.
• Assistw ith the administration of Market Research for retailers when needed by the Sales Managers
• Assist with ensuring that products on ERP have the correct Packaging code linked to the product to ensure stock on hand is accurate. Regular lists to be sent to branches regarding packaging codes linked to products and images for empty bag for easy identification.

Knowledge, Qualifications & Experience

• GR 12 Certificate
• Marketing Diploma or Degree
• Possession of a valid code 08/EB driver’s license
• Working knowledge of Marketing software programmes
• Working knowledge with MS Excel, Word and Outlook
• Working knowledge of marketing tools; Correl draw software and online applications (CRM tools, Online analytics, Google AdWords).

Skills

• Problem solving
• Conflict handling skills
• Communication Skills
• Relationship building skills
• Quality Awareness
• Written communication skills
• Attention to detail

Behaviours

• Positive, pro-active, results-driven attitude
• Innovative
• Highly ethical and principle-driven
• Committed, dedicated, motivated
• Self-starter and follow-though
• Energy, drive, courage and tenacity
• Required to work with minimum supervision
• Ability to work under pressure with minimal supervision
• Ability to meet deadlines

Adverse Working Conditions

• Will be required to travel from time to time.

Applicants must submit a comprehensive CV, with work-related references to hrsa@deheus.com

Closing date:     15 April 2025

Please note that only applicants who meet the stipulated minimum requirements will be considered. If you have not been contacted within 2 weeks of the closing date, kindly consider your application unsuccessful. De Heus reserves the right not to make an appointment to the post as advertised.